DIY Search Engine Optimization

Posted on May 10, 2005 
Filed Under Ebooks, Search Engine Traffic, Web Site Promotion

Are you tired of all the hype about search engine traffic and getting your pages optimized for the search engines?

You are not alone. There are lots of search engine companies charging the earth for work which we ourselves can perform in just a few minutes.

Why pay for extortionate fees for a service when you can do it yourself without basic programming skills or search engine knowledge?

Try these tools to help:

Google Keyword Tool

Wordtracker FREE keyword suggestion tool

Keyword Research Tools

Turn browsers into “buyers” by choosing the right keywords for your web site. For instance:

Using the keyword, video games is too broad and extremely competitive. You will find that most serious “buyers” will use a longer string of keyword more specific to their needs and may include a game title. video games will surely bring you “information seekers” and “browsers” who are only looking around with no intention to buy!

These are good keywords for people or buyers searching for Gamefly rentals you should use these kinds of keywords:

1. rent video games online
2. rent video games by mail

How To Discover Your Competitors

SEO Elite is renowned for it’s easy to use interface and quality results for finding out what keywords your competitors in our niche are using.

Title Meta Tag Optimization

In a regular HTML source code you will see the following format for your web page title:
<title>Your title goes here</title>

Header Tag Optimization

The header tags will have the same format as the “title tags” but replace the attribute tags with <h1> and close with </h1>

How To Optimize Your Image Tag Attributes

Use alt tags to place keyword description for SEO purposes which would look like this:

alt=”SEO Elite”

To display a title for your image which will be displayed when you move your mouse over the image add the following code:

title=”Click Here To Download Keyword Elite”


Including a Google Friendly Site Map

For blogs this is very straightforward as you can install a Google XML Sitemap plugin.

Google provides free webmaster tips and tools which you can find here after logging into your Google account. If you have a free gmail account you will have immediate access to Google’s free tools. Log into your Google Webmaster Tools and also Google Site Tools provides further details of how to create a sitemap.

Read my post on The Easy Way To Create a Google Friendly XML Site Map

For more step by videos and high quality tutorials for SEO success I highly recommend Stomping The Search Engines. They are offering a special $1 trial which has NEVER before been made but I cannot guarantee how long this amazing offer will be available.

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