7 Ways To Promote New Content On Your Website

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7 Ways To Promote New Content On Your Website
by Steve M Nash

Welcome to the never-ending world of website promotion.

Never ending? Well, not only must you promote your site when you first create it, but then you must find ways to continue to promote it.
And you must find ways to promote the site’s new content too.
This article covers seven ways you can promote this new site content. It assumes that you understand the basics of website promotion.

It also assumes that you have already done the following to promote your new content:

* Linked to the new content from your home page, site map, newsletter confirmation page, newsletter welcome message etc.
* Created (and used) a new email signature file
* Written a press release.

You have? Okay, let’s begin.

1) Tell Your E-Mail Subscribers

Tell the subscribers (or customers) on your mailing list about your new site content. This is an easy first step to take to promote a site redesign (or to promote new pages on your site).

Your mailing list is your best opportunity to really go into detail about the new content, especially if this new content benefits your subscribers. (It should, by the way.) If you have built a good relationship with your subscribers they might even tell you how good (or bad) the new content is. Always respond positively to this feedback.

2) Tell Your Friends, Family… Anyone

Tell friends, family and others who are in your address book. Make your email personal, and friendly, and just talk about how the new site content now benefits or involves them.

3) Tell The Newsgroups/Forums

Tell the newsgroups and online forums about your new content.

This strategy works best if you are a regular contributor to the forum or newsgroup, and if you refer to the content as part of the forum post (rather than just in the signature file). However, as long as you demonstrate your expertise with your forum contributions, and the new content is relevant, you should get visitors curious to find out more.

Again, if you focus on benefits you have a much better chance of people visiting your site.

4) Tell The Social Networks

The major search engines will find your new content as long as you link to it via your site map, and you link to this site map from your home page. Do that, then ignore the search engines.

Instead, focus on building buzz at the so-called social networking sites like digg.com, del.icio.us and Myspace.

You can encourage social bookmarking by adding appropriate bookmarking links on your site. (You’ll find such ‘add to del.icio.us’ buttons etc. on various blogs or websites or by visiting http://www.AddThis.com .)

However, if your content is outrageous or funny or particularly informative then, chances are, your new content will find its way onto these high-traffic websites anyway. It doesn’t harm to encourage this process, though.

5) Find Other Promotion Sources

Social networking sites are not the only way to promote your site.

For example, webmaster resource sites, freebie sites, and even Britney Spears and Harry Potter fanclub sites may all quite like to know about your new site content, if relevant. Whatever your site is about, there’s a site resource dedicated to it.

Use your imagination, and do a search on Google.

6) Write An Article

Writing articles is a proven method of promoting new content. And there are so many sites willing to accept well-written articles.

You don’t think you know how to write an article? Just write about what you know or do. It isn’t that difficult, and writing articles can generate lots of website traffic. To learn more, either do a search for “how to write an article” at Google or at EzineArticles.com .

7) Don’t Forget Pay-Per-Click Search Engines

Using pay-per-click (PPC) search engines is an ideal way to promote new site content.

You can either add more keywords to a current PPC campaign, driving visitors to your new pages, or you can start a new PPC campaign.

Either way, you should have traffic visiting your new content in a matter of days (or immediately, if you use Google AdWords).

These are the most popular pay-per-click search engines:

- Google Adwords

- Yahoo! Search Marketing (formerly Overture)

- MSN Adcenter

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That’s it, seven ways to promote new content on your website.

As I say, website promotion is never-ending; there are always more ways of promoting your site’s new content. Just make sure you do something to get people to visit your new web pages, eh!

Steve M Nash is owner of several sites including http://www.textmefree.com - a directory of free sms text messaging sites, and guide to bulk sms marketing. He promotes all of them using the basic principles and tips detailed in his free website promotion guide, http://www.howipromotemywebsite.com

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How to Use Teleseminars to Promote Your Business and Generate Quick Cash

“How to Use Teleseminars to Promote Your Business and Generate Quick Cash”
by Alexandria K. Brown

Can I share a secret with you?

Teleseminars are some of the easiest money I’ve ever made.

Chances are you’ve attended a Teleseminar lately. Why not produce them yourself? These seminars by phone are fun and easy to do.

Giving FREE teleseminars is a fabulous way to promote your business, help your prospects get to know you better, increase your e-zine subscribers, and jack-up sales. For the first few years of my Ezine Queen business, I offered a free monthly teleseminar that gave people an introduction to what I teach (how to get business via an e-zine). These calls generated me tons of new e-zine subscribers and sales for my home study courses.

Giving PAID teleseminars promotes your business and generates revenues as well. I do one paid teleseminar at least every two months on a different marketing topic, and sometimes I invite a special guest. Even when I just started out, each of these events would gross me between $5,000 and $10,000.

You should also consider offering an “intensive” or “bootcamp” series of multi-week teleseminars. You can break up aspects of one topic or do a series on multiple, related topics. My former “4-Week E-zine Launch Telebootcamps” went for $497 and sold out every time.

To get started, you’ll need:

1. a bridge line. For less than 50 people, FreeConference.com has worked fine for me. (Yes, it’s FREE.) For more people or for paid events, I use a paid line such as from Black & White Communications, because they come with personal service and an operator if anything goes wrong.

2. an automated way for people to sign up. I use, LOVE, and wholeheartedly recommend 1ShoppingCart. It’s an online shopping cart program that comes complete with e-mail autoresponders and link tracking. It also lets you do coupon offers for special groups, and you can automatically track commissions for affiliates.

3. a way to record your teleseminars. You’ll want to provide the audio for people to listen to later online or you can make CDs. Record yourself with inexpensive software like Sony’s “Sound Forge Studio”, or hire someone to do it for you. I use both www.AudioStrategies.com and Audio Acrobat.

But there’s a LOT more to it…

How do you get signups, especially if you have a small list?
Where can you advertise your teleseminars?
What days and times will get you more people?
How much should you charge?
How can you get expert guests on your calls for free?
How should you prepare handouts and visuals?
Do people really want CDs, or are they happy with online audio?
WHERE do you start?

To learn MY step-by-step formula for producing teleseminars that REALLY make you money, come to my next Online Success Blueprint Workshop. Along with teaching my entire internet marketing strategy, I go through my personal teleseminar processes in detail!

Online entrepreneur Alexandria K. Brown publishes the award-winning ‘Highlights on Marketing & Success’ weekly ezine with 28,000+ subscribers. If you’re ready to jump-start your marketing, make more money, and have more fun in your small business, get your FREE tips now at AlexandriaBrown.com

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Looking into Teleseminar services can be a daunting process. My dilemma is whether to use a call in system via telephone, either telephone and Webinar presentation or web based Webinar.

As I am on several mailing lists I find that Teleseminars require phone charges and it is not uncommon for Teleseminars to run up to 1 hour or more. Being based in London, UK I tend to opt for Web based conferences that incur ZERO costs. I already have high speed broadband Internet access so I can easily participate and listen in using my headphones. The added benefits are with both hands free I can easily type notes whilst on the conference.

Amusing Story

Let me tell you a funny story about my first experience with my very first GoToMeeting conference. I registered for the call promptly via email and had the access telephone number and Webinar software link. Logged in and had my headphone on as usual but wondered why the heck I couldn’t hear the presentation. Now granted this was a long time ago now. I was totally unaware that I HAD TO CALL IN to hear the presentation. By the time I realized this I thought well is it really practical to ring now that the call was nearly over. With GoToWebinar, even the local UK number toll number which is a 0870 number costs a minimum of double my normal phone charges per minute.

Now I am a great lover of LIVE conferences but find the added inconvenience a nuance. So if offered I opt for the recorded call. Sometimes this has been the best choice as I have found the call isn’t something I would be interested in. Besides the late call times can be a a test of endurance as in the UK we are at least +5hrs US EST and a +7 hrs US CST. Even more trying for Australia/Malaysia where there is 12 hr time difference. Yet I have heard from people from these countries area attending calls. Now that’s dedication!

Top Tip

Take a nap during the day and avoid trying to stay up until the early hours of the morning because you know you’ll be light headed and much less attentive.

Anyway here are a few options for Teleseminars:-

1. GoToMeeting

Both telephone bridge call and web based
Standalone telephone conference calls with toll international telephone numbers via GoToMeeting
Cost $49 for GoToMeeting - $99 per month for both GotoMeeting and GoToWebinar

Offers a 30 day free trial where you can test run the system.

Up to 1000 participants for seminars
Meeting up to 15 attendees

Can be set up so that registrant receive full call details and 1 hour reminder for registered participants.

Visit GoToMeeting

2. Instant Teleseminar

$47.00 per month.
200 line Teleconference
200 Line Webinar
$1.00 trial offer

Other charges apply so you need to review them website to find out more.

Visit Instant Teleseminar

3. The Basement Ventures

Free Teleseminars with no up front fees or contracts. Host up to 200 people on a call.
Also offers free MP3 recordings for archiving calls with ease making it easy to redistribute your audio file.

Visit The Basement Ventures

4. VereConference

Offers free 3 seat room trial for 24 hours. You can sign up for an unlimited amount of free 3 seat conference rooms.
$11.95 per month up to 2000 seat room depending on your personal needs.
10 seat $29.95 per month
$219.95 per month for up to 100 seats
$25 one-time set up fee
Live audio and visual conferencing solutions.

Attendees must accept a Java Source file each time they log in.

Visit VereConference
5. HotConference

$44 per month
$1.00 30 day trial offer for the 5 room conference normally $54.95 per month.

Host up to 500 seats per room
Live audio and visual conferencing solutions

To use HotConference you need to share your download conference file with attendees and they can save to their desktop and log in with their name and password [if set] at the start of the Webinar.
Very easy to use and has the benefits of an attractive whiteboard, highlighter and many more features.

I personally use this software as I get a free room from my web host kiosk who also created HotConference can always upgrade to a 500 seated room as and when needed.
Unlike VereConference attendees just double click on the icon and log in.

Visit HotConference.

Free Teleseminars

Phone in conference calls appear to be highly popular. They are easy to set up and use and you can give an overview or conduct and interview with a guest whilst callers listen in.
Drawbacks are people will have phone to pay for the phone charges and may be calling from international location so for them long distance charges will apply. However most Teleseminar hosts will usually offer a recording of the call for convenience.

Attending a LIVE call is always beneficiary especially if there are special time sensitive announcements or offers valid during or just after the conference. You also have the added benefit of being able to ask questions or submit feedback whilst listening in on the call.

Some Alternatives

For alternatives to Teleseminars as listed above you could consider free online services like Blog Talk Radio and UStreme TV (as used by Russell Brunson). Blog Talk Radio is just one example of how you can run your very own LIVE online radio show. With UStreme TV you can connect to a webcam and broadcast yourself LIVE to your audience. Both services allow your guests to enter questions and feedback via text chat.

So there you are some free and paid services you can use to host a conference or meeting.

If you have tried any of these services or would like to share your own resources feel free to add your comments. You can also bookmark this article and show your appreciation on Digg and other services using the “ShareThis” and “Share and Bookmark” links below.

P.S.
Update 26th May 2008

Known Issues with Vista Operating Systems For HotConference Installation

After downloading the software and saving it ti your DESKTOP DO NOT double click on the icon. Instead RIGHT CLICK your mouse and select “INSTALL AS ADMINISTRATOR”. This should enable Windows Vista users to log in successfully.

7 Formulas for Articles That GET READ!

7 Formulas for Articles That GET READ!

Many of us have been asked to write an article at one time or another. Maybe it’s a contribution to the company newsletter. Or a promotional article to gain publicity for ourselves or our companies. Some of us write articles regularly for clients.

No matter why you’re writing an article, it’s your responsibility to make it be interesting - otherwise no one will read it. (Except you.)

So how can you make your article interesting and engage your reader? It’s all about the ANGLE. First pick your topic. For example, let’s say your topic is something boring … “car wax.” Now, here’s where many people start writing.

Stop! You need an angle! What aspect of car wax do you want to write about? Is there anything new or sexy in the world of car wax that people are interested in? Some ideas: how the new generation of car waxes helps protect your paint job for twice as long, OR, an overview of the best five brands of car wax on the market, OR what the best type of wax is for your particular car. Get it? These are all angles. (By the way, I’ve never even waxed my car, so please take these ideas with a grain of salt!).

Ready to brainstorm your angles? Here are seven article “formulas” to get you started and get your juices flowing! Some elements of each may overlap with each other, but each formula is truly a distinct animal.

1. The How-To

People love how-to articles! They lead the reader step-by-step through how to reach an objective. They also sometimes offer resources the reader can contact for more information.

What expertise do *you* have to share? Turn that subject into an interesting how-to for readers. Examples: “How to Make Your Employees Stick Around Forever,” “How to Find the Best Dress for Your Figure,” and “How to Promote Your Business for Free.”

2. The List

This is one of the most basic formulas and the easiest to write. Give a short one or two paragraph intro, then launch right into your list. Keep each item to a few sentences max. People love numbers, so number your list and give your total number in the title! Examples: “31 Ways to Organize Your Office,” “15 Tips for Pain-Free Feet,” Five Reasons Management Won’t Be the Same in 2001″

3. The “Straw Man”

Here you set up a premise and knock it down, showing the benefits of your alternative view or approach. This is ideal to use when you’re discussing the drawbacks of a new practice or method that’s controversial right now. Here’s a great example we often see on the covers of health magazines: “Are High Protein Diets the Key to Fast Weight Loss?” You get all excited, thinking you’ve discovered an amazing dieting revelation. But the article reveals, point by point, that high protein diets are unsafe for the long term, and that of course the only reliable way to lose weight is through diet and exercise. Oh well! Back to the treadmill….

4. The Mini Case Study

Raise a provocative question and then answer it with three or four real-life examples. example: For an article titled, “Should You Quit Your Job and Go Freelance?” you could begin with a few stats on how today’s workforce is leaving the corporate world in search of solo bliss. Then you could feature a few real cases, each with different outcomes to show all sides of the issue.

5. The Interview

Choose a credible expert to interview for your article. For example, if your topic is the latest trends in banking, you could interview a top banking industry analyst. Present it in either a traditional article format or do a Q&A format.

6. The Trend

Trends aren’t just for fashion! Whenever a trend sweeps a certain profession, you’ll suddenly see dozens of articles covering the topic. From the latest hairstyle to the latest tax shelter, people want to know all about these trends - their origins, benefits, and drawbacks.

7. The Study Finding

These articles report the results of a study or survey. If you do a bit of research, you can probably dig up a recent study on which you can base your article. Examples:

“Blue Chip Companies Cutting Marketing Budgets Across the Board,” “Armadillos Now Deemed America’s Favorite Pet,” and “More 20-Somethings Finding Love Online.”

ABOUT THE AUTHOR

Alexandria K. Brown, “The E-zine Queen,” is author of the award-winning manual, “Boost Business With Your Own E-zine.” To learn more about her book and sign up for more FREE tips like these, visit her site at EzineQueenTutorial.com

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What I like best about Alexandria’s teachings is that she doesn’t conclude that your must send out an email every day. In fact she suggests as little as once a week or even monthly. Want to earn more out of your mailing list and keep them happy and long term subscribers. Get a copy of Alexandria’s K. Brown’s tutorial risk free.

10 Ways to Be More Productive

Run Your Business From Home? Here’s 10 Ways to Be More Productive by Alexandria K. Brown, “The E-zine Queen” (Guest Article)

Ah, working at home… Visions of leisurely days, conference calls in comfy sweatpants, increased productivity with fewer interruptions. But the distinctions between work life and home life soon blur. You really should throw some laundry in the wash before you write that proposal. You have an hour before a meeting: Should you balance your books or clean the kitchen? And remember to call that client back right after you empty the cat box.

Welcome to the real world of working at home: unforeseen distractions, a lack of structured time, and sometimes a perceived loss of identity. But don’t give up the dream just yet! By putting into place a few simple ideas, you can reap more of the rewards of working at home. Based on my experiences and those of my clients, here are 10 simple ways to help you stay on track.

1. Separate Your Space.

Keep a separate, distinct work area in your home. Very important. (This is especially difficult if you’re living and working in a shoebox apartment, like I was when I started my business in New York City!) If you don’t have a separate room, at least define an area, and know that when you’re in it, you’re in “work mode.”

2. Structure Your Time.

As your business and personal time mesh, it’s more important than ever to structure your day. For example, if you regularly take a walk or go to the gym, try to do it every day at the same time. Value that personal appointment with yourself — even when you’re very busy. It will actually help you keep your business on track! I like to get up early and work until 1 pm, then I take a few hours off to enjoy lunch and go to the gym or jog on the beach. Then I’m back at my desk at 5:00 until who knows when!

3. Outsource All You Can.

When I began my business, I made the mistake of doing all my own administrative work. Whenever you start thinking, “Well I can just do that myself,” STOP. Streamline your business, making everything as automatic as possible. Use outside services to stay focused on your *real work*. Get accounts with an overnight delivery service, messenger service, bookkeeper, etc. Save your energy for your brilliant ideas! (Learn more about hiring a virtual assistant (VA) at www.ezinequeen.com/assistanttele.htm)

4. Use Technology to Your Advantage.

In-person meetings are very valuable when appropriate, but schedule them sparingly. Try to do most of your business via phone, fax, and e-mail using the best equipment you can afford. For most home-based entrepreneurs, when you’re out of the office, you’re NOT making money. So it’s important that you can communicate flawlessly from where you are. PLEASE do us all a favor and get separate lines/services for your phone, fax, and Internet! No one likes getting a busy signal.

Get separate phone numbers for business calls and personal calls, or ask your phone company about getting “distinctive ring”. Also, voicemail is better than an answering machine, because if you’re on an important call and don’t want to be disturbed, other callers can still leave you a message.

5. Group Your Errands.

Try to group your meetings and errands together to minimize your out-of-office time. Make a list in the morning of all the outside tasks you need done for the day, and attempt to complete them in one fell swoop. Even better, do what I do and designate just one day a week as your “blitz” day for errands and meetings. Plus, then you only need to get dressed up one day a week! : )

6. Stay Focused.

Make your workspace off-limits to other roommates or family members when you’re working. For you animal lovers, this may go for pets as well. (My cat Francine gets jealous when I’m not giving her complete attention!) Keep all personal paperwork such as bills, magazines, and to-do lists out of sight, so they won’t distract you from your projects.

7. Beware of Yappers.

Many of your friends and family will be immediately delighted when they learn that you’re working at home. They picture you lounging on the couch, eating potato chips, and waiting for their calls. When they call you simply to chat, politely remind them that you’re working, and ask them if you can call them back after your day is over. It may take them a while, but they’ll eventually get the idea.

8. Work With Your Moods.

Keep track of your moods and productivity compared with the time of day. For example, if you find you’re more alert in the morning, use this time to make important calls and do your creative work. Take advantage of your natural cycles. If you feel better after an afternoon nap, go for it! (I’m a BIG proponent of the catnap. In fact, I may start a support group.)

9. Suit Yourself.

To bring out your best work, make your environment perfect for YOU. How do you work best? With plenty of breaks, or with no interruptions? In silence, or with some light music in the background? On a cushy couch and coffee table, or at a business desk in an ergonomic chair? (My friends thought I was nuts when I spent $750 on my Herman Miller Aeron chair, but they quickly understood why once they sat in it! And my spine thanks me every day.)

Also, find some places you can do work when you need a change of scenery. How about the library, the park, or your neighborhood coffee shop? When I need to do serious reading, thinking, or editing, I take my work outside to the pool or the beach. The sea air, sunshine, and soothing waves help me think much more clearly.

10. Break for People.

Feeling sluggish, lonely, or moody? Arrange for at least one social break during the week. (I aim for two or three.) Schedule breakfast, lunch, dinner, or even just coffee with a client, vendor, or friend. Join a business networking group, or sign-up for social activities such as dance class or recreational sports league. Don’t go into hermit mode — it can be self-destructive!

Online entrepreneur Alexandria K. Brown, “The E-zine Queen,” is creator of the award-winning home study course, ‘Boost Business With Your Own E-zine.’ To learn more about this step-by-step program, and to sign up for FR*EE how-to articles and teleclasses, visit The EZine Queen

Recommended Resources:

Unlimited Autoresponders

Deliver your ezine/newsletter to your opt-in subscribers using the AWeber’s top professional autoresponer service used by serious Internet Marketers. Create unlimited mailing lists for all of your web sites with just one account.

Did you know that you can integrate AWeber with Google Analytics?
Discover how rewarding it is to help your businesses increase it’s overall profits and communicate more effectively with your customers.

More Ways To Promote Your Expertise

I received a message from Brian Warren from HowToDoThings.com. This is an excellent resource for finding expert advice and tips and where YOU can share you expertise with a new audience.

“Every minute, 15 people come to HowToDoThings.com to find solutions to everyday problems. Our experts have written in hundreds of categories—everything from relatively simple topics like “How To Grill Salmon” to more technical topics such as “How To Use PHP to Interact with MySQL.”

- Brian Warren

Member’s can login to the site, leave comments, rate articles, suggest article topics and email contributors, but cannot write an article. A ‘CONTRIBUTOR’ has all the capabilities of a member AND can write articles in categories that he or she has been approved in.

You also have the option to display the fee required to complete the task, if any, and a rating system which provides readers with a realistic perspective to the degree of difficulty or ease to perform each task. As you can see from the diagram below.

HowToDoThings.com

You can also insert your Google AdSense Publisher ID next to your articles and receive 50% of the click throughs. To benefit from this profit sharing feature all you need to do is sign up for the revenue-sharing feature to benefit from AdSense profits. This reminds me of Squidoo pages where the AdSense revenue is shared amongst publishers.

Leaves no guess work they even provide a How To Promote Your Article section for even more self promotion tips and advice.

It’s doesn’t get any easier than that!

If you have any concerns about quality then the following quote will help alleviate your concerns:

“Our experts go through an application process to ensure that our content is of the highest quality and all articles are editorially reviewed before being published. We offer our experts a platform to reach a larger audience to share their knowledge, gain recognition and help others. In addition, through a partnership with Google AdSense, HowToDoThings.com will share all advertising revenue from your article 50/50.”

I’ve signed up and will be adding content over the weekend. Looks like a good place to get free publicity for your business so you may as well try it out!

Related Articles:

Recap Of Free Article Promotion Tips & Resources

High Profile Article Marketing v Article Marketing

11 Quick (and Good) Content Ideas for Your Ezine or Website

Guest Article:

"11 Quick (and Good) Content Ideas for Your Ezine or Website"
by Alexandria K. Brown

Publishing articles, especially via an e-zine, is the ideal
opportunity to showcase your business. By sharing your knowledge
and expertise, you build credibility as an expert, while spreading
the word about your services and products.

While I’m sure that sometimes you have dozens of content ideas,
I bet other times you find yourself staring at a blank computer
screen, grumbling that it’s publishing time again. Well, have
no fear! Here are 11 quick (and good) content ideas for when
you’re in a pinch.

1. Give real-life success stories.
Describe a problem you’ve solved for a client/customer, and
use that as a springboard to offer more general advice. Show
your readers how you’ve helped customers address challenges
– "case studies" if you will. This positions you as the expert
in your readers’ minds more than your coming out and saying so.

2. Think of three areas in which you’d like your clients to
think of you as a resource. Now develop content in those areas.
For example, in my past life as a professional copywriter, I
really enjoyed writing for Web sites. To help encourage my
clients and prospects to hire me for these projects, I published
several articles on how to write Web copy that sells.

3. Read industry publications for ideas.
Are there any hot issues in your field right now? The more
controversial, the better. Don’t be afraid to offer your own
opinion — your readers want to know it. After all, YOU are
the expert in their eyes.

4. Jot down 8 questions your clients have asked you in the past.
You know, the ones they ask you over and over. Answer each in
a short article. If you publish weekly, that’s two months’
worth of content, right off the bat! And if you can’t think
of any questions, send all your current clients/customers a
quick e-mail, asking them what topics they’re most interested
in learning more about.

5. Learn anything neat lately from an industry conference,
workshop, seminar, or insightful article?
No one says you have to reinvent the wheel of information!
Pass on any gems of advice you’ve learned elsewhere — just
give them full attribution. Or give your opinion of the event
or article itself. Your readers will appreciate your frankness.

6. Offer a list of your top 5 or 10 tips on a certain subject.
It’s much easier to bang out a list of tips than to put together
a real article. Of course, the tips can evolve into an article
if you wish! Be sure to list your best tip first, or at least
close to the top. (If you "fire your biggest gun" last, you risk
losing your audience before they get to the good stuff.)

7. Interview associates whose expertise would interest your
readers (while not competing with yours). E-mail interviews
are incredibly easy to do. Just send your interviewee 3 to 5
questions via e-mail, edit their answers, and have them approve
the final version. Be sure to give them a short plug in your
e-zine as a thank you. (A one- or two-sentence description of
their business and their Web address should be fine.)

8. Recommend books and resources that you use, and offer full
reviews on them.
In one issue of my old e-zine, "AKB MarCom Tips," I featured
reviews of my favorite four copywriting resource books. I’m
glad I also gave my Amazon.com associate links, because I ended
up making some nice commission, to boot!

9. Invite clients or readers to write you with their own questions,
and answer one in each issue. Right after their question, publish
the person’s name, business, and Web address, with their permission.

They’ll enjoy the attention and free publicity!

10. Invite readers to send in profiles.
Ask them to tell you about themselves — their names, businesses,
locations, and how they use the information gained in your e-zine.
Feature one profile in each issue or one every few issues.

11. When all else fails, borrow an article!
There are dozens of Web sites offering hundreds of articles that
you can use in your e-zine. The articles are free and available
for you to use immediately. The only catch is you’re required to
leave the entire article intact, including the author’s promotional
information. One of my favorite places to search for articles
is www.ezinearticles.com.

One last note: Keep in mind that if your e-zine’s main objective
is to get you more clients and customers, you should NOT feature
other writers’ articles more than once in a blue moon. Remember
our main goal is to continually showcase YOU. : )

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Online entrepreneur Alexandria K. Brown, "The E-zine Queen," is
creator of the award-winning, Boost Business With Your Own
E-zine system.

Guest Article: 9 Killer Ways To Sell Your Back-End Products

9 Killer Ways To Sell Your Back-End Products
by Denise Hall

A back-end product is a product you attempt to sell your
customers after they have recently purchased a related
product from your business.

If you’re not trying to sell back-end products to your
customers, you’re making a big mistake. It’s easier to
sell to existing customers than it is to sell to new
ones who don’t trust your business yet.

Below are nine killer strategies you can use to sell
your back-end products to your existing customers:

1. When you ship people the first product they bought,
insert a flyer or brochure for your back-end product
in the package.

2. Give customers a free subscription to a "customers only"
ezine when they buy your product. You could include
your ad for your back-end product in each issue.

3. Send your customers greeting cards on holidays or
on their birthday. Include a small advertisement
inside the card for your back-end product.

4. After people order your first product from your
web site, take them to a "thank you" web page and
include your back-end product ad on that page.

5. Send customers a free surprise gift after they
order your first product. You could attach another
ad with the free gift for your back-end product.

6. If you’re selling an electronic product, like an
ebook, include your ad for your back-end product
somewhere inside the electronic product.

7. Give your customers a free membership to your
"customers only" private site. You could include
your ad for your back-end product somewhere inside
the private site.

8. Send your customers a thank you letter by mail
or e-mail. You could mention your back-end product
somewhere in the letter.

9. Ask your customers if they want to be updated in
the future when you have new product offers. You
could have them sign up to receive e-mail or snail
mail updates.

Your business will have a greater chance of surviving
when you attempt to sell back-end products to your
existing customers.

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Denise Hall is the owner of Home Business on a Budget which
specializes in tools and resources for your home business
needs. Visit http://www.home-business-on-a-budget.com today.
Get weekly articles, tips, information and resources here:
http://tinyurl.com/4f9k8

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I’m sure you can think of some more ingenious ways to
help sell your back end profits. Share your ideas with
readers by adding your comment.

Don’t forget to add your web site link

How To Build Your List & Prosper From Free Viral Giveaways

I almost forgot to inform you of the free Christmas giveaway going on over at Mark Hendricks 12 Days of Christmas festive event.

Mark runs this successful joint venture giveaway where online marketers offer their free gifts in exchange for your name and email address.

The best thing about these kinds of giveaways is that they are completely viral. Once your sign up you are invited to tell your friends about the site. This is how the word spreads about the site attracting more and more hungry prospects to visit and download valuable gifts.

Mark Hendricks event is one of the most successful annual giveaways that I’m sure you’ll love.

Head on over there to see what’s on offer and grab what YOU NEED for your online business.

Remember that’s all of the gifts are free. There are a host of goodies that come with resale rights so you can sell them and make a profit.

I’ve also seen private label rights [PLR] gifts that you can customize to your own desire.

There’s lots of great stuff and definitely something for you regardless of your niche.

Head on down to Mark’s web site and get start your freebie Christmas shopping without having to wait on queues and no traffic jams

Enjoy!

Joel Christopher’s Master List Builder Fun Shop

A quick heads up for those of you who want to attend a seminar on the subject of list building then you may want to attend Joel Christopher’s Master List Builder Fun Shop.

Have a look at Joel’s presentational video in which he will demonstrate that you can build your list within just three days!

Grab Your Free Golden List Secrets Report

Butterfly Marketing script as the grand prize.

Denise has partnered up with Mike Lyons to give away a brand new report called ‘Golden List Secrets’. All you have to do is to join as a free member to receive the report. This report can really improve your online success by teaching you proven list building skills and techniques.

In addition to your free Golden List Secrets Report you can claim your free scratch card to win some cool prizes!

I want you share these valuable benefits by taking up this opportunity today. Get ready to download your Golden List Secrets Report here.