Launch Of Google Checkout For Secure Credit Card Payments
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There has been much speculation and rumor about the possibility of Google launching a credit card processing service. As of June 29th Google have introduced Google Checkout which you can use in conjunction with your Adwords account and use to shop safely and securely online.
The concept of Google Checkout is similar to the set up Amazon and Ebay [via PayPal] where you enter your payment information, credit card, name, address which is held behind a secure server. You will not need to enter your personal payment information again only to log into your Google Account and submit your payment details.
I’m not entirely convinced that Google Checkout will be as popular as other payment services such as 2Checkout or PayPal. However Google Checkout initially has not been set up to compete with other payment services. Rather to complement their current services to their clients and publishers and enable secure web payments at participating online stores.
There is a lively debate on the subject of Google Checkout at the Warrior Forum. What do you foresee for the Google Checkout service?
Currently Google Checkout is only available to US credit card holders. Read the full terms here.
As I am a UK resident I won’t be able to appreciate use of the service. If you are from the US would you use Google Checkout or are you waiting to see how things turn out with feedback from other uses?
One hurdle Google has is to convince online stores to set up Checkout to implement their service and join the Google Checkout network. This will obviously take some time as Google work with API and HTML coding for buy buttons and other associated integration tools. Once this is in place the service should run streamlessly to enable safe shopping by Google Checkout users.
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