Guest Article: Does Your Site Even Deserve Targeted Traffic?
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Sound advice today from Jack Humphrey’s eye
opening article for anyone whether you are new
to the internet or not.
Read on and take note of this educational tips
to help you stay focused and AVOID, at all costs,
avoid being led astray.
Does Your Site Even Deserve Targeted Traffic?
Copyright By Jack Humphrey
Have you noticed how entitled some people seem
to feel about getting targeted, interested
visitors to their sites?
And have you seen some of the sites they feel
should be honored with the precious time, clicks,
and purchases from visitors?
John Reese said it all when he said most sites
on the web are junk.
(I paraphrase, but that was the gist.)
It is so true there is not a single person on
the web that would disagree.
Yet every website owner truly seems to believe
their site is worthy of top search engine
positions and hundreds of links.
The vast majority of website owners cannot
fathom that their lack of traffic could possibly
stem from the site they built and the business
model they adopted!
I joke with my clients that most sites would
get more traffic if they were parked at their
registrar with some Adsense ads on them.
What then is the problem?
People feel they can come on the web, slap up
a site, and begin reaping the same rewards that
hard working, dues paying professional site
publishers enjoy. And that has never, nor will
ever, happen on the web.
The internet is a bastion of opportunity, it’s
true. Once you get to a point in your business
where you can understand how the web works and
what motivates search engines and visitors in
any market, it’s like there are hundred dollar
bills laying a foot deep all around you for as
far as you can see.
Until then, "someone with a website" is simply
nothing. There are billions of web pages on
the internet. There are only 10 top 10 positions
in any given search engine.
In order to earn a spot on a high-traffic web
site, whether a search engine or a link partner,
people seriously have to raise the bar on what
is considered a solid content site.
If your site looks, performs, and informs nothing
like the sites you have in your own bookmark file,
how can you expect anyone to put your site in theirs?
Authority sites stand out like a bucket of fried
chicken on a fat farm.
If you don’t have the tools and know-how to create
an authority site that looks, feels, and acts like
sites that have sold for millions in the recent
past, you still have options.
None of which include you building it yourself
with FrontPage and a $3.99 a month hosting account.
Step 1: Become a student of the web, not just
someone who wants to make money and quit their
job. You will neither make enough money nor be
able to quit your job in NEARLY the timeframe
you’d like, so get over it and be nice to your
boss for awhile longer.
Learn what makes the web and the particular markets
you are interested in "tick."
Think for yourself and don’t blindly follow the
advice in ebooks written by anonymous 13 year-old
mouth-breathers who have absolutely no right to
advise anyone on building and marketing high
value sites.
Step 2: Find the right people to follow. Usually
they own some extremely high-value property on
the web and can prove their methods work.
Once you find the right people to help you
(because you are definitely not going to pull this
off on your own before you have grand kids)
unsubscribe from every "newsletter" you are
subscribed to that doesn’t fit what your personal
expert is telling you and put on your blinders.
Find a plan. Follow that plan to the end. And never
EVER let yourself get side-tracked by gimmicks,
schemes, and guys or gals trying to sell you on
a "better plan."
Step 3: Read steps 1 and 2 again and consider
them your new religion.
Jaded folks will say that I want them to ignore
everyone else and just buy from me or the people
I tell them to buy from.
Only I know for sure that it would be a damn good
start given that what I teach works.
Really the biggest reason I say put on blinders
and get to work is that the reason people fail
to make their dreams come to fruition on the web
is distraction.
The information on how to have a thriving internet
business isn’t hidden. In fact, there’s way too
much of it. And most of it is wrong for you.
Good advice stands out like that bucket of fried
chicken on a fat farm does. You can tell, if you
stay objective, who is bullshitting you and who
might just be on their game.
The first thing that happens to newbies when they
express interest in having a thriving online business
is that the vultures descend.
It is much like running away to Hollywood, getting
off the bus, and having the drug dealers, sex merchants,
and other undesirables mob you hoping to take you
into their dark underworld, pick your bones clean,
and discard you in an alley.
And you thought Tom Cruise was going to escort you
to your first sure-thing audition for a feature film?
That’s exactly the same thing as expecting life on
the web to be easy, no sweat, a walk in the park
way to start a valuable high-dollar business.
The key is to be dead serious, willing to sacrifice,
and willing to search for the truth about internet
business, content site building, and publishing
without settling for nickel and dime schemes that
feed on newbies on the way.
Copyright 2006 Tale Chaser Publishing, Inc.
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